COMPANY

Utah Jazz

PROJECT

Women’s History Month 2023

DESCRIPTION

Women’s History Month celebrates a time to not just celebrate the things that women do and accomplish but to celebrate the women themselves. In a male-dominated industry with players as the face of their teams, we flipped the script and showed that women belong in sports. With an all-female team, we created a campaign to spotlight powerful women and amplify their powerful voices. From social media content to in-game experiences, from Jazz Team Store apparel to an in-studio shoot, we set out to let her shine.

WATCH OUR RECAP VIDEO HERE

AWARDS

AIGA 100 Show - Graphic Design - 1st Overall
AIGA 10 Show - Best in Show - 2nd Overall
Addys - Integrated Media Corporate Social Responsibility Campaign - Silver

Art Direction

Victoria Stark

Lead Designer

Emma Orgill

Motion Designer

Eva Gabrielsen

Designers

Kylie Larsen, Ell Mortensen, Eva Rauf, Sarah Larson

Digital Reporter

Nayo Campbell

Campaign Typeface

Carrie from Vocal Type